As part of the massive Riyadh Season entertainment complex in Saudi Arabia, Boulevard City stands out as a vibrant mini city that opened in 2023 and continues to grow in 2025. This guide will take you through everything you need to know about Boulevard City. That’s right, we will talk about its history and geography. Moreover, we will also talk about the exciting events and attractions planned for the year ahead. So, whether you are a local looking for a new adventure or a traveler from afar, you will find this place full of surprises.
Boulevard City focuses on family-friendly activities, shopping, and dining.
In addition, as Riyadh Season expands under Vision 2030, Boulevard City is set to become even more amazing. Therefore, let’s see why you should plan a visit soon.
What is Boulevard City in Riyadh Season 2025?
Boulevard City is a special zone within the larger Riyadh Season complex. And it feels like stepping into a lively European-style city right in the middle of Saudi Arabia. You can imagine walking along cobblestone streets lined with shops, cafes, and green spaces, all designed to blend old-world charm with modern touches.
This zone opened in 2023 as part of Riyadh Season, which is a huge project aimed at transforming Riyadh into a global entertainment hub. Moreover, Boulevard City covers about 1.2 million square meters. Thus, making it spacious enough for you to explore without feeling crowded.
Boulevard City is not just a place to visit; it is a community where you can connect with others and enjoy a mix of relaxation and excitement.
In addition, it includes residential areas, hotels, offices, and public spaces, so you can live, work, or just have fun there. Furthermore, the design draws inspiration from cities like Venice and Paris. But it also honors Saudi culture with elements like traditional architecture and Islamic art.
Therefore, when you visit in 2025, you will notice new additions, such as expanded shopping districts and tech hubs, that make it even more dynamic.
Read About All the Zones in Riyadh Season 2025:
|
Zone |
Activities |
Location |
| Beast Land | Created by MrBeast. 27 rides, 40 restaurants, and interactive gaming zones. | Northern Riyadh (exact site TBD, near Boulevard area) |
| Boulevard City | Features concerts, theatrical shows, 80+ restaurants, 14 plays, and 8 sports championships. | Hittin District, Riyadh |
| Boulevard World | Country pavilions (Egypt, France, India, South Korea, etc.), VR rides, floating markets, 1,700 stores, and 500+ restaurants. | Hittin District, near BLVD City |
| Kingdom Arena | 40,000+ capacity for WWE Royal Rumble 2026, concerts, and international sports. | Boulevard City, Hittin District |
| ANB Arena | Hosting Six Kings Slam, Joy Forum, Power Slap 17, and WWE SmackDown. | Boulevard City, Hittin District |
| VIA Riyadh | Luxury destination with St. Regis Hotel, designer shopping, fine dining, cinemas, and Ana Arabia 2025 exhibition. | Al-Hada District, next to Ritz-Carlton |
| The Groves | lakeside dining, 7 restaurants, 16 shops, live music, dog park, Zama Zulu and Vida Vera. | Al-Rafiyah District, Riyadh |
| BLVD Flowers | 215,000 sqm floral wonderland with 200 million flowers and 3 Boeing 777s turned into art. | Hittin District, near BLVD Runway |
| Aroya Zone | Riyadh Season’s first cruise experience. | Launches from Red Sea; on-ground presence near Boulevard World Lake |
| Riyadh Zoo | 1,600 animals, 6 themed zones, and interactive areas like Croc Cave and Bird Zones. | Al-Malaz District, Riyadh |
| Al Suwaidi Park | Celebrating 13 countries through music, art, and food festivals. | Al-Suwaidi District, Riyadh |
Where is Boulevard City Located?
Boulevard City is located in Riyadh, the capital city of Saudi Arabia, and it sits within the broader Riyadh Season area. Riyadh itself is in the central part of the country on a high plateau. It is surrounded by desert landscapes that include sand dunes and flat terrain.
Furthermore, the weather here is typically hot and dry. You should know that the temperatures can reach up to 45 degrees Celsius in summer and drop to around 15 degrees in winter.
Additionally, Boulevard City is positioned near King Khalid International Airport, about 20 kilometers away, so you can easily fly in and get there by taxi or car in about 30 minutes. In fact, you should also know that the area is close to major roads like the Riyadh Expressway. This makes it accessible for locals and tourists alike.
Riyadh Season 2025 as a whole spans 5.6 million square meters, and Boulevard City is in the northwest section, where the land has been transformed from empty desert into a green oasis.
Here, you will find man-made lakes, canals, and gardens to create a cool, inviting environment despite the arid climate. In 2025, more green spaces are planned, with palm trees and water features that use recycled water to stay lush.
Overall, the location is perfect for you to enjoy outdoor activities without worrying about the heat, thanks to shaded paths and air-conditioned spots.
How Did Boulevard City Come to Be?
The story of Boulevard City began in 2019 when planners started designing it as part of Riyadh Season. You might be interested to learn that Riyadh Season itself was conceived in 2017 as a way to bring more entertainment and tourism to Riyadh. Before this, Riyadh was mostly known for business and oil.
What’s more, the Saudi government invested heavily in this project under Vision 2030.
Do you know?
Vision 2030 is a long-term plan to diversify the economy and improve quality of life in Saudi Arabia before the year 2030.
Now, Boulevard City was built to be a walkable, car-free zone in many areas. Clearly, this was inspired by successful urban designs from around the world but adapted to Saudi culture.
In addition, construction involved workers from over 20 countries, using modern technology like smart materials to keep buildings cool in the desert heat. Furthermore, the zone opened in 2023 after six years of work, and it cost about 10 billion Saudi Riyals to create.
You should know that in 2024, it expanded with more shops and events, and by 2025, celebrations mark its growth with new features like a tech hub for learning coding.
What Does the Geography of Boulevard City Look Like?
The geography of Boulevard City is fascinating because it turns the natural desert landscape into something lush and enjoyable. Riyadh is on a flat plateau with sandy soil, and the area gets very little rain. It gets only about 100 millimeters a year. Thus, everything is designed to conserve water.
Moreover, Boulevard City includes man-made features like a large lake that is 1.5 kilometers long, where you can boat or picnic. It also has canals that connect different parts of the zone.
In addition, there are small hills for hiking and gardens filled with palm trees, roses, and jasmine. These are all watered through drip irrigation systems. Furthermore, the climate influences the design, with open spaces for concerts and shaded areas to escape the sun.
You should know that in 2025, more eco-friendly elements are added, such as solar-powered lights and recycled water for fountains. Therefore, when you walk around, you will feel like you are in a cool paradise amid the desert. The paths are 10 kilometers long and easy to navigate.
What Attractions Can You Enjoy in Boulevard City?
Boulevard City is packed with attractions that will keep you entertained for hours. For starters, the central lake is a highlight. Here you can rent boats and enjoy cafes along the shore.
Moreover, there are three major malls with over 500 stores. You should know that these are offering everything from luxury brands like Gucci to local crafts. In addition, you will find a theater for movies and plays; plus parks with swings and slides for kids.
Furthermore, art galleries display murals and statues, and there are bike paths for free riding. You should know that in 2025, new VR shows and escape rooms are added. Thus, making it even more immersive.
| Attraction | Description | Why Visit |
| Central Lake | 1.5 km lake with boat rentals and picnic spots. | Relax, boat, or picnic by the water. |
| Major Malls | 3 malls with 500+ stores, including luxury and local brands. | Shop late into the night for clothes and gifts. |
| Theater | Venue for movies and plays with IMAX. | Enjoy films or shows in comfort. |
| Parks and Play Areas | Green spaces with swings, slides, and benches. | Play or rest with family outdoors. |
| Art Galleries | Exhibits of murals, statues, and Saudi art. | Admire culture and take photos. |
| Bike Paths | Free paths for cycling with rentals. | Ride and explore eco-friendly. |
| VR Shows (2025) | Virtual reality experiences like flying. | Try immersive tech fun. |
| Escape Rooms (2025) | Puzzle rooms to solve and escape. | Challenge your mind with friends. |
What Events Are Planned for Boulevard City in 2025?
In 2025, Boulevard City buzzes with events that cater to all interests. You can look forward to the Riyadh Season Festival from October to March. It will be featuring lights, music, and fireworks.
Moreover, fashion shows bring designers from places like Paris, and food festivals offer tastes from 50 countries, including sushi and tacos. In addition, summer brings water events with swimming pools, and concerts might feature big names like Taylor Swift. Furthermore, there are kid-friendly zones with games and clowns, plus e-sports for gamers. You should know that the zone’s calendar is available online.
Fun Fact:
Many events in Boulevard City are free or low-cost, so you can plan your visit accordingly.
| Event | Description |
Why Attend |
| Riyadh Season Festival | Runs Oct-Mar with lights, music, and fireworks. | Enjoy festive vibes and night shows. |
| Fashion Shows | Designers from Paris showcase collections. | See trends and luxury displays. |
| Food Festivals | Tastes from 50 countries, like sushi and tacos. | Sample global cuisines halal. |
| Water Events | Summer pools and swim activities. | Cool off with fun in the heat. |
| Concerts | Live music, possibly artists like Taylor Swift. | Dance to top performers. |
| Kid Zones | Games, clowns, and puppet shows. | Entertain children safely. |
| E-Sports | Video game competitions and play. | Compete or watch gaming action. |
| Cultural Nights | Traditional dances and heritage talks. | Learn about Saudi culture. |
| Community Events | Yoga, talks, and group activities. | Connect and relax socially. |
How Can You Get to Boulevard City?
Getting to Boulevard City is straightforward. You can simply fly into Riyadh and take a taxi for about 50 Riyals. Moreover, the Riyadh Metro, opened in 2024, has a nearby station. In addition, buses and apps like Uber are convenient. Furthermore, parking for 10,000 cars is available inside this zone. You should know that the drive takes 30 minutes.
What is the Cost of Visiting Boulevard City?
Visiting Boulevard City is budget-friendly. Entry is free, and you only pay for extras like food or shows. Moreover, coffee costs 10 Riyals, and movie tickets are 30 Riyals. In addition, daily passes in 2025 offer deals for 100 Riyals. Furthermore, it’s cheaper than similar spots in Dubai. You should know that you can enjoy a lot without spending much. Therefore, plan your budget accordingly.
What is the History Behind Boulevard City?
Although Boulevard City is relatively new, its history is tied to Saudi Arabia’s ambitious plans. It was planned in 2019 as a key part of Riyadh Season, which started in 2017 to revitalize Riyadh. Moreover, the project reflects Vision 2030’s goals of economic diversification and cultural enrichment.
In addition, builders drew from global examples like Dubai but made it uniquely Saudi. Furthermore, the first structures, such as bridges, opened in 2023, and growth continued in 2024 with more amenities. You should know that by 2025, it celebrates milestones with expansions like a tech hub.
What is the Layout of Boulevard City?
The layout of Boulevard City is thoughtfully planned to make navigation easy and enjoyable. Streets form a grid pattern running north to south, with central squares like Piazza featuring fountains. Moreover, districts are divided into shopping, dining, and residential areas, connected by canals and bridges
You should know that apartments are available in Boulevard City for living, starting at 500,000 Riyals.
Therefore, the layout ensures you can move around comfortably, whether on foot or by bike. Overall, it creates a sense of discovery that you will love.
What Food Options Are Available in Boulevard City?
Food in Boulevard City is a delightful mix of flavors from around the world. You can try global dishes like Italian pizza or Indian curry. You can also try Saudi specialties such as kabsa, a rice dish with meat.
Moreover, cafes serve strong Saudi coffee with cardamom. And in 2025, fusion options like Saudi-Italian combine traditions. In addition, there are 200 restaurants, including seafood from the Red Sea and desserts like baklava.
Furthermore, food trucks offer quick snacks, and everything is halal for those who need it. You should know that prices are reasonable, with meals costing 50 to 100 Riyals. Therefore, you will have plenty of choices to satisfy your hunger.
What Shopping Experiences are in Boulevard City?
Shopping in Boulevard City is an adventure in itself. You will find luxury brands alongside local markets where you can bargain for crafts and perfumes. Moreover, the 500 stores include everything from clothes to souvenirs like camel statues. In addition, in 2025, online ordering with pickup is available. Furthermore, areas stay open late, till midnight, under beautiful lights. You should know that kids’ shops and book stores add fun for families. Therefore, you can spend hours browsing and buying.
What Entertainment Can You Find in Boulevard City?
Entertainment options in Boulevard City are endless and varied. You can catch movies in IMAX theaters or play games in arcades. Moreover, bowling alleys and live music venues offer fun for groups. In addition, in 2025, escape rooms and comedy shows are new additions. Furthermore, puppet shows for kids and dance nights keep things lively. You should know that everything is designed for all ages. Therefore, you will never run out of ways to enjoy yourself.
| Entertainment Option | Description |
Why Try It |
| Cinema | IMAX theaters for movies and plays. | Watch blockbusters in high quality. |
| Arcades | Games like pinball and video machines. | Play fun, competitive games. |
| Bowling Alley | Lanes for bowling with friends. | Roll strikes and enjoy laughs. |
| Live Music | Bands playing jazz, pop, and more. | Dance to live performances. |
| Escape Rooms (2025) | Puzzle-solving challenges. | Test skills in thrilling rooms. |
| Comedy Shows | Stand-up and funny acts. | Laugh out loud with humor. |
| Puppet Shows | Kid-friendly puppet performances. | Entertain children with stories. |
| VR Experiences (2025) | Virtual reality adventures. | Immerse in exciting worlds. |
What Should You Know About Safety in Boulevard City?
Safety is a top priority in Boulevard City. You will see cameras and guards everywhere, plus emergency buttons. Moreover, in 2025, AI security enhances protection. In addition, first aid stations and lost-and-found services are on hand. Furthermore, crime is low, so you can relax. You should know that keeping an eye on belongings is wise. Therefore, you will feel secure throughout your visit.
What Cultural Aspects Are Highlighted in Boulevard City?
Cultural aspects in Boulevard City blend traditions with modernity. You can explore Saudi art like calligraphy in museums. Moreover, traditional dance shows and cultural nights in 2025 celebrate heritage. In addition, Islamic history is featured respectfully. Furthermore, the zone welcomes all cultures. You should know that learning opportunities abound. Therefore, you will gain insights while having fun.
What Technology is Integrated into Boulevard City?
Technology enhances your experience in Boulevard City. Robots serve food, and apps handle orders. Moreover, in 2025, VR tours let you explore virtually. In addition, solar power keeps things green. Furthermore, smart lights adapt to the environment. You should know that these features make life easier.
What Nature and Wildlife Can You See in Boulevard City?
Nature in Boulevard City is carefully crafted. You will see palm trees, flowers, and birds like pigeons. Moreover, fish swim in the lake, and butterflies flutter in parks. In addition, a zoo with camels is planned for 2025. Furthermore, feeding stations add interaction. You should know that it’s a peaceful escape.
What Educational Opportunities Exist in Boulevard City?
Education in Boulevard City is engaging and fun. Workshops teach Arabic or cooking. Moreover, in 2025, schools for kids open. In addition, expert talks cover topics like space. Furthermore, the zone promotes learning. You should know that it’s interactive.
|
Educational Opportunity |
Description |
Why Participate |
| Workshops | Classes on Arabic, cooking, or crafts. | Learn new skills hands-on. |
| Schools (2025) | Kid-focused programs for basics. | Build knowledge in fun ways. |
| Expert Talks | Lectures on topics like space or history. | Gain insights from speakers. |
| Cultural Exhibits | Museums and galleries on Saudi heritage. | Explore history and art. |
| Tech Sessions | Coding or app workshops in the hub. | Develop digital skills. |
What Sports Activities Are Available in Boulevard City?
Sports in Boulevard City keep you active. You can easily rent bikes for paths or hit the gym. Moreover, soccer fields are ready for play. In addition, tennis courts are added in 2025. Furthermore, it’s all about fun movement. You should know that options suit everyone.
What is the Weather Like in Boulevard City in 2025?
Weather in Boulevard City is desert-like. As aforementioned, summers reach 50 degrees, so you should dress lightly on your visit. Moreover, winters are milder at 20 degrees. In addition, shade and air conditioning help you have a pleasant visit. Furthermore, outdoor fun is year-round. So, you do not have to worry about outdoor weather.
What Accessibility Features Are in Place?
You should know that the accessibility in Boulevard City is excellent. Ramps and braille signs ensure inclusivity for disabled people who need to navigate this zone of Riyadh Season. Moreover, audio guides are available for you if you need them. In addition, more features are added in 2025. In all respects, you can think of it as welcoming for all people.
What is the Economic Impact of Boulevard City?
The economic impact of Boulevard City is significant. It creates over 100,000 jobs and generates 10 billion Riyals annually. Moreover, growth continues in 2025. In addition, shops and tourism benefit. Furthermore, it’s a driver for the region. You should know that it boosts the economy.
What Sustainability Efforts Are Made in Boulevard City?
Sustainability is a focus in Boulevard City. Recycling bins and water conservation are standard. Moreover, electric buses are planned for 2025. In addition, zero-waste goals are pursued. Furthermore, solar energy is used. You should know that you can help by recycling.
| Effort Category/Year Initiated | Project/Campaign Name | Brief Description | Key Partners/Funding Source | Impact Metrics |
| Renewable Energy
(2015) |
Boulder City Solar Initiative | Installation of solar panels on public buildings to reduce reliance on fossil fuels. | Nevada Energy Office, Local Utilities/Municipal Budget + Grants | 30% reduction in city energy costs; 500 kW capacity installed. |
| Water Conservation
(2010) |
Lake Mead Water Wise Program | Public education and infrastructure upgrades for efficient water use near Lake Mead. | Southern Nevada Water Authority/Federal Grants, Local Funds | 15% decrease in per capita water usage; 50,000 gallons saved annually. |
| Green Building
(2018) |
Eco-Friendly Construction Standards | Mandatory green building codes for new developments, promoting LEED certification. | U.S. Green Building Council/City Ordinances, Developer Fees | 20 certified green buildings; reduced carbon footprint by 10%. |
| Waste Management
(2012) |
Recycle Boulder Campaign | Community recycling drives and zero-waste events to minimize landfill use. | Local Schools, NGOs/Municipal Waste Fees | 60% recycling rate; diverted 10 tons of waste monthly. |
| Transportation
(2020) |
Electric Vehicle Incentive Program | Subsidies for EV purchases and charging station installations. | Tesla, Nevada DOT/State Incentives, Private Donations | 200 EVs registered; reduced emissions by 5 tons CO2/year. |
| Biodiversity
(2017) |
Desert Habitat Restoration | Planting native vegetation and wildlife corridors to preserve local ecosystems. | Bureau of Land Management/Environmental Grants | Restored 50 acres; increased bird species by 20%. |
| Community Education
(2014) |
Green Living Workshops | Workshops on sustainable living practices for residents. | Local Universities/Community Funds | Trained 5,000 participants; boosted eco-friendly behaviors. |
What Visitor Tips Should You Follow for Boulevard City?
For the best visit, you should wear modest clothes and respect culture. Moreover, make sure to bring water for the heat. In addition, you must use maps and download the Riyadh Season app for deals in 2025. Furthermore, it is better that you arrive early on weekends.
What is the Size and Scale of Boulevard City?
Boulevard City spans 1.2 million square meters with 10 districts. You can explore it in a day. Moreover, it’s walkable and expansive. In addition, growth in 2025 adds more space. Furthermore, scale impresses. You should know that it’s vast.
What Languages Are Spoken in Boulevard City?
Arabic and English are common. You can always learn basics like “marhaba” for hello. Moreover, the staff is multilingual. Therefore, you do not have to worry about communication gaps or issues. Furthermore, inclusivity shines. You should know that it’s accessible.
What is the Population and Visitor Count for Boulevard City?
Daily visitors reach 50,000, with 20 million expected in 2025. Moreover, it’s busy on weekends. In addition, the population grows.
What Awards and Partnerships Has Boulevard City Received?
Awards for best project in 2024 highlight quality. Moreover, partnerships with brands like Disney bring characters to this zone. Furthermore, recognition is global. You should know that it’s prestigious.
What is the Future of Boulevard City in 2025 and beyond?
The future looks bright for Boulevard City in 2025. You can expect expansions like a theme park with roller coasters and more eco-friendly features. Moreover, the Expo will showcase technology, and visitor numbers may reach 20 million. In addition, investments continue to grow the area. Therefore, you should stay updated for new developments. Overall, Boulevard City is evolving into an even bigger attraction.
